Licensing Register - Premises Licences and Club Registrations - Licences Granted for Case Reference: LICPR/20/267064

Details for Case Reference: LICPR/20/267064

Search again

Property Details | Licensee Details | Licence Details | Licensable Activities and Conditions | Licensing Team contact details

Property Details
Case Reference Number: LICPR/20/267064
Trading Name and Address: Casual Bag Stores
Ground Floor, 154A Cromwell Road, LONDON, SW7 4EF
Ward: Queen's Gate
Conservation Area:
Designated Premises Supervisor: Mr Feroze Meghani
Licensee Details
Licensee:

Mr Feroze Meghani
65 Blackthorn Road
Ilford
IG1 2NS

Licence Details
Licence Type: Premises Licence
Licence Number: 20/267064/2
First Licence Date: 12/11/2020
Latest Start Date: 19/04/2022
Expiry Date:
Licence Terminated:
Reason:
Licensable Activities and Conditions
Granted Licensable Activities Sale by retail of alcohol - Off the Premises
Monday 07:00 to 23:00
Tuesday 07:00 to 23:00
Wednesday 07:00 to 23:00
Thursday 07:00 to 23:00
Friday 07:00 to 23:00
Saturday 07:00 to 23:00
Sunday 07:00 to 22:00

Conditions 01 (1) The premises licence holder or club premises certificate holder must ensure that an age verification policy is adopted in respect of the premises in relation to the sale or supply of alcohol.

(2) The designated premises supervisor in relation to the premises licence must ensure that the supply of alcohol at the premises is carried on in accordance with the age verification policy.

(3) Subject to sub-paragraph (4) the policy must require individuals who appear to the responsible person to be under 18 years of age (or such older age as may be specified in the policy) to produce on request, before being served alcohol, identification bearing their photograph, date of birth and either-

(a) a holographic mark, or

(b) an ultraviolet feature

4) The age verification policy may make provision permitting a responsible person to accept identification in digital form ('relevant ID') instead of identification of a type described in sub-paragraph (3).

(5) Where provision envisaged by sub-paragraph (4) is included in the policy, the policy must make provision dealing with the circumstance described in paragraph (6).

(6) The circumstance in this sub-paragraph arises where-

(a)the responsible person has reason to believe that a person ('P') who seeks to be supplied with alcohol from a place to which the age verification policy applies has not attained the age of 18, or such greater age as the age verification policy may prescribe ('the relevant age'); and

(b)P has indicated their wish to use the relevant ID.

(7) When the circumstance in paragraph (6) arises, the policy must state-

(a)that P is obliged, upon the request of the responsible person, to make available to the responsible person the means by which their relevant ID may be verified; but

(b)that the responsible person may only accept P's relevant ID where the condition in sub-paragraph (8) applies.

(8) The condition in this sub-paragraph is that the responsible person is covered by an agreement with a DVSP ('the relevant DVSP') for the provision of digital verification services where-

(a)the relevant DVSP has agreed that it will confirm, in the course of providing its services to the responsible person, whether or not P has attained the relevant age;

(b)the relevant DVSP has agreed that it will deliver identification to the responsible person that reaches at least a medium level of confidence;

(c)that level of confidence has been verified by a DVSP, whether that DVSP is the relevant DVSP or another; and

(d)the relevant DVSP is registered as a provider of those services in accordance with Version 0.4 or Version 1.0 of the DVS trust framework.

(9) In this paragraph-

(a)'DVSP' means a person who provides digital verification services, and is included in the register maintained by the Secretary of State under section 32 (DVS register) of the Data (Use and Access) Act 2025 ('the 2025 Act');

(b)'DVS trust framework' is to be construed in accordance with section 28 (DVS trust framework) of the 2025 Act;

(c)'medium level of confidence', in respect of identification described in sub-paragraph (8)(b), is to be construed in accordance with-

(i)Version 0.4 of the DVS trust framework, in the case that the relevant DVSP, or as the case may be, another DVSP provides the service described in sub-paragraph (8)(c), and is registered as a provider of that service, in the DVS register, in accordance with Version 0.4 of the DVS trust framework;

(ii)Version 1.0 of the DVS trust framework, in the case that the relevant DVSP, or as the case may be, another DVSP provides the service described in sub-paragraph (8)(c), and is registered as a provider of that service, in the DVS register, in accordance with Version 1.0 of the DVS trust framework.

(10) For the purposes of sub-paragraph (6) 'supplied' is to be construed in accordance with section 14 of the Licensing Act 2003.

(11) Nothing in sub-paragraphs (4) to (10) prevents the supply of alcohol to a person based upon identification of a type described in sub-paragraph (3).

02 1. A relevant person shall ensure that no alcohol is sold or supplied for consumption on or off the premises for a price which is less than the permitted price.

2. For the purposes of the condition set out in paragraph 1-
(a) 'duty' is to be construed in accordance with the Alcoholic Liquor Duties Act 1979;

(b) 'permitted price' is the price found by applying the formula-
P = D + (DxV)
where-
(i) P is the permitted price,
(ii) D is the amount of duty chargeable in relation to the alcohol as if the duty were charged on the date of the sale or supply of the alcohol, and
(iii) V is the rate of value added tax chargeable in relation to the alcohol as if the value added tax were charged on the date of the sale or supply of the alcohol;

(c) 'relevant person' means, in relation to premises in respect of which there is in force a premises licence-
(i) the holder of the premises licence,
(ii) the designated premises supervisor (if any) in respect of such a licence, or
(iii) the personal licence holder who makes or authorises a supply of alcohol under such a licence;

(d) 'relevant person' means, in relation to premises in respect of which there is in force a club premises certificate, any member or officer of the club present on the premises in a capacity which enables the member or officer to prevent the supply in question; and

(e) 'value added tax' means value added tax charged in accordance with the Value Added Tax Act 1994.

3. Where the permitted price given by Paragraph (b) of paragraph 2 would (apart from this paragraph) not be a whole number of pennies, the price given by that sub-paragraph shall be taken to be the price actually given by that sub-paragraph rounded up to the nearest penny.

4. (1) Sub-paragraph (2) applies where the permitted price given by Paragraph (b) of paragraph 2 on a day ('the first day') would be different from the permitted price on the next day ('the second day') as a result of a change to the rate of duty or value added tax.
(2) The permitted price which would apply on the first day applies to sales or supplies of alcohol which take place before the expiry of the period of 14 days beginning on the second day.

03 (1) No supply of alcohol may be made under the premises licence-
(a) at a time when there is no designated premises supervisor in respect of the premises licence, or
(b) at a time when the designated premises supervisor does not hold a personal licence or his personal licence is suspended.

(2) Every supply of alcohol under the premises licence must be made or authorised by a person who holds a personal licence.

04 All new members of staff shall be trained regarding the sale of alcohol and the requirements of the Licensing Act 2003. Staff shall receive refresher training at intervals of no more than 12 months.

05 Clearly legible notices shall be displayed at all exits from the Premises requesting customers to respect the needs of local residents and to leave the Premises and area quietly.

06 A notice shall be clearly displayed on the Premises showing that a Challenge 25 Policy is operated at the Premises.

07 A record shall be maintained recording every occasion when the sale of alcohol has been refused. The record shall:-
a) Give the date and time of the occasion, a brief description of the customer and the name of the member of staff who refused to sell the alcohol;
b) Be kept at the Premises and available for inspection by authorised officers of the Licensing Authority and the Police at all times the Premises are open.

08 At least once every six months, the Premises Licence Holder/Designated Premises Supervisor shall organise and accommodate meetings to discuss the operation of the Premises. The details of the proposed meeting shall be clearly displayed on a window or door so that it is visible to people outside the premises and the Premises Licence Holder shall directly notify local residents' associations and the Ward Councillors of the meeting date at least two weeks before the meeting is due to be held. The Premises Licence Holder/Designated Premises Supervisor shall take the minutes of meetings that shall be circulated to all attendees and to the Licensing Authority and copies shall be available at the Premises upon request.

09 Prominent signage indicating the permitted hours for the sale of alcohol shall be displayed so as to be visible before entering the Premises, where alcohol is on public display and at the point of sale.

10 No super-strength beers, lagers, ciders or spirit mixtures of 6.5% ABV (alcohol by volume) or above shall be stocked or sold at the premises except for premium beers and ciders supplied in glass bottles.

11 Till prompts shall be installed to remind staff to request identification any time a customer attempts to purchase alcohol.

12 A daily incident log shall be kept at the Premises for a period of at least 12 months from the date of last entry and made available on request to an authorised officer of the Council or the Police which will record the following:-
a) All crimes reported to the venue
b) All ejections of patrons
c) Any complaints received relating to crime and disorder
d) Any incidents of disorder
e) All seizures of drugs or offensive weapons
f) Any faults in the CCTV system
g) Any refusal of sale of alcohol
h) Any visit by a relevant authority or emergency service
i) Any lost property found or handed to staff at the Premises
j) Any other relevant incidents to be recorded.


13 There shall be CCTV in operation inside and outside the Premises, and:-
a) a member of staff who has been nominated in writing and who is conversant with the operation of the CCTV system shall be on the Premises at all times when the Premises are open to the public.
b) if the Premises are not open, and subject to the tests set out by virtue of the Data Protection Act, within 24 hours of a request for access to the CCTV system from either the police or the licensing authority, this staff member must be able to show a Police, HMRC or authorised council officer recent data or footage with the absolute minimum of delay when requested.
c) all recordings shall be stored for a minimum period of 31 days with date and time stamping.
d) recordings shall be made available immediately upon the request of a Police or Licensing officer throughout the preceding 31 day period.
e) the CCTV system shall be maintained according to the current Home Office specification for premises of this type.
f) should the equipment become faulty then the Metropolitan Police will be notified by email and all reasonable efforts made to have any fault rectified within 24 hours.


14 At all times during which the licence is in operation for the sale of alcohol there shall be a minimum of one personal licence holder on duty at the Premises to authorise the sale of alcohol

15 The Premises shall operate a 'Challenge 25' age verification policy and staff shall be trained in respect of the policy. Staff shall ask for proof of age from anyone they suspect of being less than 25 years of age. The only acceptable forms of identification shall be a photo-style driving licence, a passport, a photo identification card bearing the PASS logo in a hologram format, military ID or recognised photo ID from member countries of the European Union.

16 All members of staff who sell alcohol must be properly trained in the legal requirements and restrictions to sell alcohol. A record shall be maintained and kept at the Premises detailing the name of each member of staff trained; the date training was provided; details of the person who provided the training and an acknowledgement that staff have been so trained. The record shall be available for inspection of authorised officers of the Licensing Authority and the Police at all times the Premises are open.

17 A dedicated telephone number for the Designated Premises Supervisor or the duty manager shall be maintained for use by any person who may wish to make a complaint during the operation of the licence, which shall be provided to the Licensing Authority and local residents' associations. Any change to the number shall be notified to the Licensing Authority and to local residents' associations within 7 days of the change

18 All alcohol shall be stored and displayed in the area shown hatched red on the plan

19 Rubbish including bottles or cans shall not be deposited outside the Premises between 23:00 and 07:00 on Mondays to Saturdays and 22:00 and 07:00 on Sundays and Bank Holiday.

20 Refuse collections shall not take place between 23:00 and 08:00 the following day

21 Deliveries to the Premises shall not take place between 23:00 and 07:00 on Mondays to Saturdays and 22:00 and 07:00 on Sundays and Bank Holidays

22 

View Licensing Team contact details