6)
Brightness limit
The maximum steady brightness of the illumination of the advertisement(s) shall not exceed 685 candelas per square metre.
Reason - To accord with policy CR4 of the Local Plan 2019 as an advertisement of greater brightness would be unduly obtrusive and would be detrimental to the amenity of the area.
7)
Not intermittent
The illumination of the advertisement(s) shall not at any time be intermittent.
Reason - To safeguard local visual and residential amenity/ to prevent the distraction of road users in the vicinity in accordance with policy CR4 of the Local Plan 2019.