1)
The advertisement by reason of its size, design and sitting is detrimental to the to the character and appearance of building and street, detracting from the quality of the townscape and adds clutter and adversely affects the visual amenity of the Ladbroke Grove Station Local Shopping Centre and the character and appearance of the Oxford Gardens / St. Quintin Conservation Area and as a result of its sitting is therefore contrary to the Council's Policies which seek to preserve and enhance the character and appearance of the Borough as stated in the Council's Unitary Development Plan 2002 (as amended 28th September 2007), in particular, Policies CD27, CD50, CD51, CD57, CD61, CD62 and CD76.