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1)

The proposed upper ground floor rear extension, by reason of its size and siting would disrupt the even rhythm of rear additions, would be out of context with the existing building and terrace and would fail to preserve or enhance the character or appearance of the conservation area. As such, the proposal would fail to comply with the requirements of the Council's development plan, in particular Core Strategy policies CL1, CL2 and CL3 and 'saved' Unitary Development Plan policies CD47 and CD63 and the Chelsea Conservation Area Proposals Statement.

1)

Policies of Particular Relevance
You are advised that this application was determined by the Local Planning authority with regard to Development Plan policies including relevant policies contained within the London Plan Spatial Development Strategy for Greater London adopted July 2011; the Core Strategy adopted 8 December 2010 and the 'Saved' policies of the Unitary Development Plan adopted 25 May 2002.

2)

Refused despite pre-app advice
To assist applicants in finding solutions to problems arising in relation to their development proposals the Local Planning Authority has produced planning policies, and provided written guidance, all of which are available on the Council's website, and offers a pre-application advice service. Pre-application advice was sought and provided. Unfortunately, this advice was not adhered to. Nevertheless, the Council is ready to enter into discussions with the applicants through the advice service to assist in the preparation of a new planning application.